UBER KITTENS VIRAL MARKETING STUNT (#UberKittens)
Uber’s #UBERKITTENS / Uber Kittens viral marketing stunt campaign helped Uber go viral in Australia allowing them to strategically acquire app downloads, new users and main stream media coverage in Australia.
This breakdown of Uber’s viral marketing stunt was filmed during Paul Ramondo’s keynote at the Princeton Digital #DIGIPHARMA Seminar in Sydney of 2015.
Inside you’ll learn:
– What is Uber Kittens?
– What the #UberKittens hashtag is
– How this viral marketing campaign case study worked
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Welcome to my channel! My name’s Paul Ramondo 🙂
I’m a Perth Vlogger and Entrepreneur.
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